My customer avatar:
My customer avatar is one that thoroughly enjoys sports and
the thrill and competition of sports betting. They most likely enjoy the thrill
of winning and like being on the right side of events. They mostly likely drive
just the standard sedan type car and are feeling like they can do in better in
life by using sports betting to make a few extra bucks. They long for an even
better car and aren’t completely satisfied with where they are in life, as they
hope to use sports betting to better their position in life. They probably
watch a lot of sport talk shows and sport betting shows as well, as they have a
general basis of understanding for the sport betting world. This customer
avatar is probably a young to 30 year old adult that likes to feel younger by making
risks.
What I have in common:
What I have in common with the customer avatar is that I
also thoroughly enjoy sports and heavily watch sports and sport talk shows. I also
am a risk taker that enjoys the thrills of competition that comes along with sports
and sports betting. I do not think that this is a coincidence as I am targeting
those that are most like me and those that I know.
Hey Christopher,
ReplyDeleteI like that you mentioned that your customer average is middle aged and likes to feel younger by taking risks. It makes sense that theyre into sports, since they'd be betting on sports, I think you have a good idea of who your customer base is.
Hey Christopher,
ReplyDeleteThis sounds a lot like my brother although he isn't middle aged. I definitely think you've nailed the typical customer. He's listens to all different types of podcasts, watches ESPN, actually drives the kind of car you are describing, and does want something more from his life than where he's currently at. I don't think he bets anymore, but I know he did in college.